http://www.tonedeaf.com.au/news/local-n ... bourne.htmTaffy Evans wrote:I read the report and some other interesting stuff about Cole Clark on site called Tonedeaf. No pun inteanded.
Cole Clark repair
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Re: Cole Clark repair
"It's never too late to be what you might have been " - George Eliot
- Trevor Gore
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Re: Cole Clark repair
Some interesting numbers in that article.
100 "handmade" guitars per week, therefore ~5000 per year.
Profit of $35.9 million in 2011.
Profit per guitar: $7180.
Meanwhile in the real world, typical street price of CC guitar: call it a generous $2000.
Maximum retail revenue $10 million
Max income to CC probably ~$5 million.
Full cost of 30 employees ~$2 million
That leaves (on a very generous analysis) ~$3 million to pay for wood, hardware, strings, machinery, power, rent etc. etc.
Drop the sales price or the number sold to get a feel for the sensitivity.
Must have had Wayne Swan doing the accounts.
100 "handmade" guitars per week, therefore ~5000 per year.
Profit of $35.9 million in 2011.
Profit per guitar: $7180.
Meanwhile in the real world, typical street price of CC guitar: call it a generous $2000.
Maximum retail revenue $10 million
Max income to CC probably ~$5 million.
Full cost of 30 employees ~$2 million
That leaves (on a very generous analysis) ~$3 million to pay for wood, hardware, strings, machinery, power, rent etc. etc.
Drop the sales price or the number sold to get a feel for the sensitivity.
Must have had Wayne Swan doing the accounts.
Fine classical and steel string guitars
Trevor Gore, Luthier. Australian hand made acoustic guitars, classical guitars; custom guitar design and build; guitar design instruction.
Trevor Gore, Luthier. Australian hand made acoustic guitars, classical guitars; custom guitar design and build; guitar design instruction.
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Re: Cole Clark repair
Trevor Gore wrote:Some interesting numbers in that article.
100 "handmade" guitars per week, therefore ~5000 per year.
Profit of $35.9 million in 2011.
Profit per guitar: $7180.
Meanwhile in the real world, typical street price of CC guitar: call it a generous $2000.
Maximum retail revenue $10 million
Max income to CC probably ~$5 million.
Full cost of 30 employees ~$2 million
That leaves (on a very generous analysis) ~$3 million to pay for wood, hardware, strings, machinery, power, rent etc. etc.
Drop the sales price or the number sold to get a feel for the sensitivity.
Must have had Wayne Swan doing the accounts.



I like the term "Handmade" used in the piece.After visiting their site I came away with the distinct impression that CNC was used quite intensively in the process thereby rendering them "hand assembled" at best.
Marketing covers a multitude of sins.
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Nice to hear in church but not in a Mexican prison.
Re: Cole Clark repair
I read Cole Clark themselves disputed that $35 million profit figure... call it shoddy journalism more than anything else I think.
Re: Cole Clark repair
Trevor Gore wrote: Must have had Wayne Swan doing the accounts.
Don't know about that Trevor, black holes in accounting were perfected by dopey Joe Hockey. This one has his paw marks all over it.

- Trevor Gore
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Re: Cole Clark repair

Show me any politician (or journalist, for that matter) who can count past 3...
Fine classical and steel string guitars
Trevor Gore, Luthier. Australian hand made acoustic guitars, classical guitars; custom guitar design and build; guitar design instruction.
Trevor Gore, Luthier. Australian hand made acoustic guitars, classical guitars; custom guitar design and build; guitar design instruction.
Re: Cole Clark repair
Yeah the back factory at Cole Clarke burnt .
One of the 5 axis cnc's lost , the spray room , set up room , all timber stocks and a heap of jigs and fixtures . Bloody sad really . What I would say is that for all the criticisms of the big two they are still managing to produce instruments in Australia in a bloody difficult economic environment , hats off to that .
Pete
One of the 5 axis cnc's lost , the spray room , set up room , all timber stocks and a heap of jigs and fixtures . Bloody sad really . What I would say is that for all the criticisms of the big two they are still managing to produce instruments in Australia in a bloody difficult economic environment , hats off to that .
Pete
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Re: Cole Clark repair
Understandable. If they hadn't they'd get taxed accordingly...Richard wrote:I read Cole Clark themselves disputed that $35 million profit figure...


Markus
To be stupid is like to be dead. Oneself will not be aware of it.
It's only the others who suffer.
To be stupid is like to be dead. Oneself will not be aware of it.
It's only the others who suffer.
Re: Cole Clark repair
Got another one in today with a loose "Face Brace Sensor"
This one was pristine with no signs of abuse but the aluminium brace was flapping in the breeze
Advised the guy to send it back to the factory for repair.
This one was pristine with no signs of abuse but the aluminium brace was flapping in the breeze
Advised the guy to send it back to the factory for repair.
Re: Cole Clark repair
Got another one in today with a loose "Face Brace Sensor"
This one was pristine with no signs of abuse but the aluminium brace was flapping in the breeze
Advised the guy to send it back to the factory for repair.
This one was pristine with no signs of abuse but the aluminium brace was flapping in the breeze
Advised the guy to send it back to the factory for repair.
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Re: Cole Clark repair
Jeff Jeff I think there is an Echo Echo 

Tod
Music is everyone's posession. It's only publishers who think that people own it.
John Lennon
Music is everyone's posession. It's only publishers who think that people own it.
John Lennon
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